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(日本語) THE PHOTOBOOK REVIEW

Posted in news,zine by tomo ishiwatari on 2012-01-23

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Sorry, this entry is only available in 日本語.

オランダ人写真家 エリック・ヴァン・デル・ヴァイデさんのレクチャー (後編)

Posted in site trekking,zine by iseki ken on 2011-03-7

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Continued from part1
2 This is not my Son, Rollo-Press, 2009
glue-bound with Gocco printed dust jacket, 110 pages, printed (Risograph) in Switzerland

 

The photos from the series This is not my son portray the artist’s son showing and hiding himself at the same time in a delicate mixture of playfulness, performance and seriousness. The problematic relationship between wanting to attract attention, the temptation to appear as somebody different, and to establish his own position, is this time resumed in the complex and evocative motions of child’s play.

3 Foto.zine nr.3 (series), 4478zine, 2010
printed in Brazil, contains 5 different issues, with different series of collected images:
#Palm Trees, #Hand Guns, #(the pink issue), #Accidents, #the Stuttgart Issue.
#Accidents,   #the Stuttgart Issue 

 

All the images come out of the archives of images he collects. He collects images from magazines, from archives, from flea markets, or from internet. In the studio He edits them into separate autonomous series. Artist looked for the worst printer in town for this series; to both get a specific zine-look for the publications and also question the actual self-publishing.

(photo by AIT)

After talking about his own work, he kindly told us what we should consider when we make ZINE and try to distribute. Here’s his words.

For different themes and projects I consider different approaches. Some more research based projects can reach a broader audience by teaming up with a more renowned publisher, who already has some kind of specific audience. These book collectors are different from for example the average zine-lovers. Though sometimes these audiences of course overlap…

Some projects simply get too big, in both content and production, to do all by myself.

When each series starts to take the form of a book, I develop its production and marketing plan. Much of the marketing runs through specialized blogs, self publishing fairs and exhibitions, and social networks, like Facebook.

Each project also his its unique way of financing. This can be made possible through a stipend, or to try to pre-sell some issues before the actual production, in exchange of a discount. Or by making a special edition with for example an original print, which sells for a quite higher price. the difficulty is of course how to reach these colectors, but you have to be patient!

saving some money beforehand also can finance a small production! start small and use the profits for the next, slightly bigger production! Money should never be the reason the either produce or NOT to produce a book…

My most important tip for anyone thinking of making a book, is: JUST DO IT!

Thank you, Erik san!

オランダ人写真家 エリック・ヴァン・デル・ヴァイデさんのレクチャー (前編)

Posted in site trekking,zine by iseki ken on 2011-03-4

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Hi, this is Ken Iseki, the Editor at between the books.

There was an artist talk show titled “Publishing as an Art Practice” by the Dutch Artist Erik Van Der Weijde at AIT*1 last Wednesday (Feb 23) and this is the report of the event.

Erik van der Weijde was born in the Netherlands in1977. He lives and works both in the Netherlands and Brazil. He is now on a three-month residency with AIT supported by the Fonds BKVB, Holland, an artist who works in the mediums of photography and self-publishing. He is also represented by Gallery Chert in Berlin and his books can be viewed online from the links below.
http://erikvanderweijde.com/
http://www.4478zine.com/

 ↑4478zine

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Erik on the left (Photo by AIT)

The artist talk started by introducing his own books and then explained the method and concept behind the work. There is not enough space to write about all the works he explained, so I have picked up three.

1 Siedlung, ROMA Publications, 2008
Hardcover, 256 pages, printed in the Netherlands

 

Between 1933 and 1939 many such Siedlungen (settlements) were built with the goal to provide housing to all working-class NSDAP members. This Siedlungpolitik was a powerful propaganda tool to artificially remove people from unemployment, to enforce a sense of unity and to closely control and subsume the individual to the newly constructed Nazi State.’ He photographed many of these houses and published a series of them in this book he published with ROMA Publications. It is very much based on historical research and uses a typological approach, but again he only use a snapshot camera.

Continued to part2..

 *1  AIT is a not for profit contemporary art platform which creates a range of programmes and events in Tokyo.